Pricing is available for the all-new 2020 Jeep Gladiator pickup truck.

2020 wrangler pickup truck
2020 Jeep Gladiator Rubicon at Denver Auto Show

Trim levels are; Sport, Sport S, Overland, Rubicon, and Jeep just announced a special limited production Launch Edition.

Starting MSRP prices for the 2020 Jeep Gladiator trims are;

  • Sport $33,545
  • Sport S $36,745
  • Overland $40,395
  • Rubicon $43,545
  • Launch Edition (limited production to 4,190) $62,310

Note, these are the base starting MSRP prices for each trim, destination charges and other dealer fees may not be included.

Each of these prices assumes the base spec in 4×4 with the 3.6 L V6 engine, and manual transmission. Adding an 8-speed transmission is $2000.

Customization is of course in part what makes a Wrangler a Wrangler and this stays true with the Gladiator too. With a host extra options as you’d expect from not just a Wrangler, but truck options too.

From a tow package, rear axle options, soft-tops, and hard-tops for the cab, tonneau covers for the 5′ bed, spray-in bedliners, LED lights, Adaptive Cruise Control and more.

Just as you’d expect from a Wrangler, the Gladiator also has removable panels and windshield for open air freedom. No other mid-size truck has that option.

Gladiator Overland and Rubicon
Gladiator Overland and Rubicon. Photo: FCA

Jeep Gladiator Launch Edition ordering open for one day.

Limited to 4,190 trucks (number represents Ohio where the truck is built). Orders can be placed online at for one day only on April 4th to reserve a Gladiator.

Customers can enter their contact information and a Jeep concierge will make contact the same day to finalize the reservation and pair the customer with a dealer of their choosing to take delivery.

Jeep Gladiator Launch Edition Specs

2020 Jeep Gladiator Rubicon in Firecracker Red. Photo:FCA

Launch Edition Gladiator’s is a loaded Rubicon with features such as;

  • Launch Edition Tailgate Badge (one of 4190)
  • 17×7.5 gloss black aluminum wheels
  • Leather wrapped instrument panel with red stitching
  • 8-Speed Automatic
  • Forward Facing Trail camera (with a washer jet)
  • Removable hard top
  • Leather-trimmed seats (front ones heated)
  • 8.4″ touchscreen
  • Adaptive Cruise Control
  • 9 Speaker premium audio
  • Winch capable steel front bumper
  • Spray-in bedliner
  • Trail Rail system
  • Tonneau cover
  • 115V in-bed power outlet
  • LED Lighting group
  • Keyless entry
  • Trailer tow group
  • Fender flares
  • Removable Bluetooth speaker
  • Aux switch group
  • Forward collision warning with active braking
  • Blind spot monitoring with rear cross path detection

Launch Edition Gladiators are available in;
Firecracker Red, Black, Granite Crystal Metallic, and Billet Silver Metallic.

Launch Edition pricing

$62,310 MSRP for the 2020 Jeep Gladiator Launch Edition.